Scenarios, Strategies and the Strategy Process / By Kees van der Heijden.- Breukelen: . strongly on these assumptions is scenario planning. I will first. In this book, Kees van der Heijden takes the art of scenario planning one giant step further. Pierre Wack, Former Head of Scenario Planning, Royal Dutch/ Shell. Scenario planning allows companies to move away from linear thinking and Now, Kees van der Heijden brings his bestseller up to date.

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To see what your friends thought of this book, please sign up. After showing you how to understand how the world around you is changing, he then shows you how to move your organization to meet the future by linking scenario thinking and your Business Idea in an ongoing strategic conversation.

Scenarios: The Art of Strategic Conversation by Kees van der Heijden

This involved the general development of the process of scenario planning in which Shell has taken a worldwide leading role. Contact your Rep for all inquiries. Roger Stickland rated it really liked it Jan 14, The Second Edition changes focus slightly by providing more in-depth analysis and application of the concept of the ‘strategic conversation’. While maintaining the underlying rigour of the first edition, van der Heijden revisits the text to make it far more practical and accessible, and in doing so gives you the tools you need to set out and negotiate a successful future course for your organization in the face of kkees uncertainty.

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There are scenzrio discussion topics on this book keees. Articulation of the Business Idea. The Art of Strategic Conversation. From inside the book.

Scenarios: the art of strategic conversation – Kees Van der Heijden – Google Books

Three Competing Paradigms in Strategic Management. Articulation of the Business Idea. Want to Read Currently Reading Read. Five Discoveries in Shell. Kgosi Mmusi rated it it was amazing Jan 14, The KinderCare Business Idea.

The fiveforces hsijden of competition. Scenario planning allows companies to move away from linear thinking and better understand external change. Daniel Riveong rated it it was amazing Jun 29, No trivia or quizzes yet. He kept on going on about the “business idea” at the start of the book and I didn’t get why. My library Help Advanced Book Search. Refresh and try again.

Lists with This Book. Table of contents Reviews Features Preface.

Account Options Sign in. Thanks for telling us about the problem. Books by Kees van der Heijden.

Kees van der Heijden. How Scenarios will help you think through the way forward, and keep you thinking as you move.

Scenarios: The Art of Strategic Conversation

Published January 14th by Wiley first published October 24th Now, Kees van der Heijden brings his bestseller up to date, following up on his original case studies and adding significant new material. If you like books and love to build cool products, we may be looking for you.

He specializes in scenario planning, strategic change andinstitutional strategic management processes, and has consultedwidely in these areas. The only constants in the current business environment are turbulence and change. The Secon Scenario planning allows companies to move away from linear thinking and better understand external change.

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Scenarios: The Art of Strategic Conversation, 2nd Edition

He specializes in scenario planning, strategic change and institutional strategic management processes, and has consulted widely in these areas. Yker Valerio rated it it was amazing Jun 06, View Instructor Companion Site. Paul Harper rated it it was amazing May 22, Phdaverveldt rated it really liked it Mar 02, Alberto Cohen rated it it was amazing Apr 06, Understand the basis of an organizations success — articulate its central business idea Break out of the organizations restrictive “thinking box” — take a wider perspective, scenaric view Develop scenarios as alternative heujden of interpreting the present — see beyond current range of vision Become clearer about the many apparently unrelated developments csenario build a systemic framework using a story line Be more secure with the future — understand uncertainty Do it by using a practical methodology Nurture and sustain an ongoing strategic conversation throughout the organization hsijden span of this book is unusually wide: Scenario planning allows companies to move away from linear thinking and better understand external change.

Drilling scenarios USA Other editions – View all Scenarios: Permissions Request permission to reuse scenarlo from this site. Ahmed Elaraby rated it really liked it Apr 15, Scenarios and the Strategic Conversation. Account Options Sign in.